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Towards evidence-based medicine for paediatricians
  1. Bob Phillips
  1. Correspondence to Dr Bob Phillips, Centre for Reviews and Dissemination, University of York, York YO10 5DD, UK; bob.phillips{at}

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As every child health practitioner knows, children’s telly is awash with moral learnings, repetitive messages and ear-worms. It can be a superb tool for the education and distraction of poorly children, and irritating barrier to bedtimes and homework, and a torture-device… try humming ‘Baby Shark’ when you next go for your team coffee/drink and watch how faces contort as brains are over-run …

One of those ear-work messages was ‘Cut it …

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  • Funding The authors have not declared a specific grant for this research from any funding agency in the public, commercial or not-for-profit sectors.

  • Competing interests None declared.

  • Provenance and peer review Commissioned; internally peer reviewed.

  • Patient consent for publication Not required.

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